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<p> </p> <p> </p> <script defer="defer" type="text/javascript" data-optimized="1"></script> <p> </p> <script type="application/ld+json">{"@context":"https://schema.org","@graph":[{"@type":"Place","@id":"https://firstrank.ca/#place","geo":{"@type":"GeoCoordinates","latitude":"49.8980177","longitude":" -97.1429024"},"hasMap":"https://www.google.com/maps/search/?api=1&query=49.8980177, -97.1429024","address":{"@type":"PostalAddress","streetAddress":"209 McDermot Ave.","addressLocality":"Winnipeg","addressRegion":"Manitoba","postalCode":"R3A 1T3","addressCountry":"Canada"}},{"@type":["ProfessionalService","Organization"],"@id":"https://firstrank.ca/#organization","name":"First Rank SEO","url":"https://firstrank.ca","sameAs":["https://www.facebook.com/FirstRankSearchEngineMarketing/","https://twitter.com/firstrankseo","https://www.linkedin.com/company/first-rank","https://www.instagram.com/firstrankseo/"],"address":{"@type":"PostalAddress","streetAddress":"209 McDermot Ave.","addressLocality":"Winnipeg","addressRegion":"Manitoba","postalCode":"R3A 1T3","addressCountry":"Canada"},"logo":{"@type":"ImageObject","@id":"https://firstrank.ca/#logo","url":"https://firstrank.ca/wp-content/uploads/2020/07/Logo.png","contentUrl":"https://firstrank.ca/wp-content/uploads/2020/07/Logo.png","caption":"First Rank SEO","inLanguage":"en-US","width":"353","height":"80"},"priceRange":"$$","openingHours":["Monday,Tuesday,Wednesday,Thursday,Friday 08:00-17:00"],"location":{"@id":"https://firstrank.ca/#place"},"image":{"@id":"https://firstrank.ca/#logo"},"telephone":"204-272-7265","foundingDate":"2013","aggregateRating":{"@type":"aggregateRating","ratingValue":"5","ratingCount":"26"}},{"@type":"WebSite","@id":"https://firstrank.ca/#website","url":"https://firstrank.ca","name":"First Rank SEO","alternateName":"First Rank","publisher":{"@id":"https://firstrank.ca/#organization"},"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https://firstrank.ca/wp-content/uploads/2021/03/burnaby_skyline-scaled-e1615412547277.jpg","url":"https://firstrank.ca/wp-content/uploads/2021/03/burnaby_skyline-scaled-e1615412547277.jpg","width":"1920","height":"720","inLanguage":"en-US"},{"@type":"WebPage","@id":"https://firstrank.ca/burnaby-seo/#webpage","url":"https://firstrank.ca/burnaby-seo/","name":"Burnaby SEO - Search Engine Optimization - First Rank Digital Marketing","datePublished":"2021-03-11T16:41:39+00:00","dateModified":"2024-01-02T17:57:36+00:00","isPartOf":{"@id":"https://firstrank.ca/#website"},"primaryImageOfPage":{"@id":"https://firstrank.ca/wp-content/uploads/2021/03/burnaby_skyline-scaled-e1615412547277.jpg"},"inLanguage":"en-US"},{"@type":"Person","@id":"https://firstrank.ca/author/jkettnerfirstrank-ca/","name":"Jacob Kettner","url":"https://firstrank.ca/author/jkettnerfirstrank-ca/","image":{"@type":"ImageObject","@id":"https://firstrank.ca/wp-content/uploads/2022/04/jacob.webp","url":"https://firstrank.ca/wp-content/uploads/2022/04/jacob.webp","caption":"Jacob Kettner","inLanguage":"en-US"},"sameAs":["https://www.linkedin.com/in/jacob-kettner-2a58b0b3/"],"worksFor":{"@id":"https://firstrank.ca/#organization"}},{"headline":"Burnaby SEO - Search Engine Optimization - First Rank Digital Marketing","description":"Burnaby and SEO are a perfect match. 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type="text/javascript" data-optimized="1"></script> </div> </div> </div> </div> </div> </div> <div id="page-wrapper" class="wrapper"> <div id="content" tabindex="-1"><main id="main" class="site-main"> <article id="post-3313" class="post-3313 page type-page status-publish has-post-thumbnail hentry"> <div class="entry-content"> <div class="elementor elementor-3313" data-elementor-type="wp-page" data-elementor-id="3313" data-elementor-settings="[]"> <div class="elementor-section-wrap"> <section class="elementor-section elementor-top-section elementor-element elementor-element-0592b58 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="0592b58" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3f9d1f5" data-id="3f9d1f5" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7657129 elementor-widget elementor-widget-heading" data-id="7657129" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">FEATURED IN:</h2> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3c6672e" data-id="3c6672e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-150bacb elementor-section-content-middle elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="150bacb" data-element_type="section"> <div class="elementor-container elementor-column-gap-extended"> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-460474d" data-id="460474d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-ec6fce9 elementor-widget elementor-widget-image" data-id="ec6fce9" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img class="attachment-large size-large" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="" width="205" height="36" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/1280px-Rogers_logo-1.png" /><noscript><img decoding="async" width="205" height="36" src="https://firstrank.ca/wp-content/uploads/2021/07/1280px-Rogers_logo-1.png" class="attachment-large size-large" alt="" /></noscript></div> </div> </div> </div> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-582f841" data-id="582f841" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4a8141f elementor-widget elementor-widget-image" data-id="4a8141f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img class="attachment-large size-large" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="" width="230" height="73" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/lgogog-1.png" /><noscript><img decoding="async" width="230" height="73" src="https://firstrank.ca/wp-content/uploads/2021/07/lgogog-1.png" class="attachment-large size-large" alt="" /></noscript></div> </div> </div> </div> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-b6fc374" data-id="b6fc374" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4c550d6 elementor-widget elementor-widget-image" data-id="4c550d6" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img class="attachment-large size-large" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="" width="147" height="55" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/Bell_MTS_BH_Logo_White_Transparent_1x-1.png" /><noscript><img decoding="async" width="147" height="55" src="https://firstrank.ca/wp-content/uploads/2021/07/Bell_MTS_BH_Logo_White_Transparent_1x-1.png" class="attachment-large size-large" alt="" /></noscript></div> </div> </div> </div> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-8691868" data-id="8691868" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-957db36 elementor-widget elementor-widget-image" data-id="957db36" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img class="attachment-large size-large" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="" width="159" height="94" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/diggity-копия-1.png.webp" /><noscript><img decoding="async" width="159" height="94" src="https://firstrank.ca/wp-content/uploads/2021/07/diggity-копия-1.png.webp" class="attachment-large size-large" alt="" /></noscript></div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-47da5a5 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="47da5a5" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7427fa6" data-id="7427fa6" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-da058dd elementor-widget elementor-widget-heading" data-id="da058dd" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Here is what a few of our clients have to say</h2> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-7df623a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="7df623a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-92162a6" data-id="92162a6" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3c6729a elementor-widget elementor-widget-fr-testimonial" data-id="3c6729a" data-element_type="widget" data-widget_type="fr-testimonial.default"> <div class="elementor-widget-container"> <div class="fr-testimonial text-center"> <div class="d-flex justify-content-center flex-column align-items-center mb-3"> <div class="avatar mb-2"><img title="1612469911787" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="1612469911787" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/1612469911787.jpg.webp" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/2021/07/1612469911787.jpg.webp" title="1612469911787" alt="1612469911787" /></noscript></div> <div> <div class="justify-content-start rating star-custom-icon color-ok value-5 label-left"> <div class="star-container"> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> </div> </div> </div> </div> <div class="content">As a result of First Rank's efforts, call volume tripled for service work. Our website has become significantly more searchable, which has increased site traffic. Looking at our keywords, we appear in two postings on the first page and high in local results. We’re ranking quite high for all of the search items we wanted to rank for. The positive results were instantaneous.</div> <div class="mt-2"><strong>- Daniel Hartley - Powertec</strong></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-040f8f5" data-id="040f8f5" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-73ecf69 elementor-widget elementor-widget-fr-testimonial" data-id="73ecf69" data-element_type="widget" data-widget_type="fr-testimonial.default"> <div class="elementor-widget-container"> <div class="fr-testimonial text-center"> <div class="d-flex justify-content-center flex-column align-items-center mb-3"> <div class="avatar mb-2"><img title="1519662546318" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="1519662546318" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/1519662546318.jpg.webp" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/2021/07/1519662546318.jpg.webp" title="1519662546318" alt="1519662546318" /></noscript></div> <div> <div class="justify-content-start rating star-custom-icon color-ok value-5 label-left"> <div class="star-container"> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> </div> </div> </div> </div> <div class="content">We had incredible results for the SEO project including several hundred thousand views. We also sold $150,000–$200,000 worth of product as a result of First Rank’s SEO efforts. Additionally, three of the articles that we wrote are now on the first page of Google. As a result, we’ve had a number of inquiries, particularly in the last couple of months, and several of them will result in significant sales. They’re a great team to work with... The analytics report that they provide every month is great. Whenever I ask them to do something, it’s typically done in 24 hours. We communicate via email, text, and phone, and we also meet face-to-face periodically.</div> <div class="mt-2"><strong>Ted Cullen - QuikTherm</strong></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-2333c0a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2333c0a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-20adbee" data-id="20adbee" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-ffa549f elementor-widget elementor-widget-fr-testimonial" data-id="ffa549f" data-element_type="widget" data-widget_type="fr-testimonial.default"> <div class="elementor-widget-container"> <div class="fr-testimonial text-center"> <div class="d-flex justify-content-center flex-column align-items-center mb-3"> <div class="avatar mb-2"><img title="1516520761018" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="1516520761018" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/1516520761018.jpg.webp" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/2021/07/1516520761018.jpg.webp" title="1516520761018" alt="1516520761018" /></noscript></div> <div> <div class="justify-content-start rating star-custom-icon color-ok value-5 label-left"> <div class="star-container"> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> </div> </div> </div> </div> <div class="content">We continue to be satisfied with their services and the results. The work that Jacob and his team is doing has provided us with phenomenal traction. Before working with them, we were hovering around page two or three on a dozen keywords that were important to us. Now, we’re consistently ranking either one, two, or three on all the keywords and key searches that we wanted to be ranked on, which has been huge. We’ve also seen our numbers go from an average of 10 requests per month to about 30. It’s been a great partnership.</div> <div class="mt-2"><strong>- Gaurav Bhatt - PrintPro</strong></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1045cf9" data-id="1045cf9" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2a21cd8 elementor-widget elementor-widget-fr-testimonial" data-id="2a21cd8" data-element_type="widget" data-widget_type="fr-testimonial.default"> <div class="elementor-widget-container"> <div class="fr-testimonial text-center"> <div class="d-flex justify-content-center flex-column align-items-center mb-3"> <div class="avatar mb-2"><img title="donald" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="donald" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2021/07/donald.jpg.webp" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/2021/07/donald.jpg.webp" title="donald" alt="donald" /></noscript></div> <div> <div class="justify-content-start rating star-custom-icon color-ok value-5 label-left"> <div class="star-container"> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> <div class="star"> </div> </div> </div> </div> </div> <div class="content">For most of the keywords, we ranked in the top three search results if not the first result. Their team maintained those rankings too. We eventually reached close to the top three search results for the other keywords. First Rank had a big impact on our business. They were directly responsible for a 2-times increase in our business...The qualities that make them stand out are integrity and communication. Jacob’s one of the nicest entrepreneurs that I know. As a result of his quality coaching, we maintained a relationship throughout the project.</div> <div class="mt-2"><strong>- Donald Spann - Companion Maids</strong></div> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-d5e4f93 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="d5e4f93" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a851a0" data-id="1a851a0" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-a810f0c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a810f0c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-71667b8" data-id="71667b8" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-61f16f7 has-sep elementor-widget elementor-widget-heading" data-id="61f16f7" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Video Testimonials</h2> </div> </div> <div class="elementor-element elementor-element-4f46d8b elementor-widget elementor-widget-text-editor" data-id="4f46d8b" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>See what our clients have to say about our SEO services.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-717a16b elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="717a16b" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-84d9a17" data-id="84d9a17" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-08e9f1f elementor-aspect-ratio-169 elementor-widget elementor-widget-video" data-id="08e9f1f" data-element_type="widget" data-settings="{"youtube_url":"https:\/\/www.youtube.com\/watch?v=EyqvvmhXvJo","show_image_overlay":"yes","image_overlay":{"url":"https:\/\/firstrank.ca\/wp-content\/uploads\/2021\/07\/Anago-Testimonial-Thumbnail.png.webp","id":"4351"},"lightbox":"yes","video_type":"youtube","aspect_ratio":"169"}" 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src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/Anago-Testimonial-Thumbnail-q2nbm1n1334ryn55utqo7sl2e8j4rs4mh3nilc9e48.png" title="Anago-Testimonial-Thumbnail.png" alt="Anago-Testimonial-Thumbnail.png" /></noscript> <div class="elementor-custom-embed-play" role="button"><span class="elementor-screen-only">Play Video</span></div> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2f33c14" data-id="2f33c14" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5ef2e6f vid-large elementor-aspect-ratio-169 elementor-widget elementor-widget-video" data-id="5ef2e6f" data-element_type="widget" data-settings="{"youtube_url":"https:\/\/www.youtube.com\/watch?v=POGQE5aTc6A","show_image_overlay":"yes","image_overlay":{"url":"https:\/\/firstrank.ca\/wp-content\/uploads\/2021\/07\/maxresdefault-1.jpg","id":"4352"},"lightbox":"yes","video_type":"youtube","aspect_ratio":"169"}" data-widget_type="video.default"> <div class="elementor-widget-container"> <div class="elementor-wrapper elementor-open-lightbox"> <div class="elementor-custom-embed-image-overlay" data-elementor-open-lightbox="yes" data-elementor-lightbox="{"type":"video","videoType":"youtube","url":"https:\/\/www.youtube.com\/embed\/POGQE5aTc6A?feature=oembed&start&end&wmode=opaque&loop=0&controls=0&mute=0&rel=0&modestbranding=0","modalOptions":{"id":"elementor-lightbox-5ef2e6f","entranceAnimation":"","entranceAnimation_tablet":"","entranceAnimation_mobile":"","videoAspectRatio":"169"}}"><img title="maxresdefault-1.jpg" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="maxresdefault-1.jpg" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/maxresdefault-1-q2nblzrdoi38iia0tpvv28ytykgv0m3hzkx45beyog.jpg" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/maxresdefault-1-q2nblzrdoi38iia0tpvv28ytykgv0m3hzkx45beyog.jpg" title="maxresdefault-1.jpg" alt="maxresdefault-1.jpg" /></noscript> <div class="elementor-custom-embed-play" role="button"><span class="elementor-screen-only">Play Video</span></div> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-ee4a813" data-id="ee4a813" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-c5625ee elementor-aspect-ratio-169 elementor-widget elementor-widget-video" data-id="c5625ee" data-element_type="widget" 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alt="ashley video" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/ashley-video-q2nb68yo8biauk373hxdta3704e2ewf0mwyr8xokoo.png" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/ashley-video-q2nb68yo8biauk373hxdta3704e2ewf0mwyr8xokoo.png" title="ashley video" alt="ashley video" /></noscript> <div class="elementor-custom-embed-play" role="button"><span class="elementor-screen-only">Play Video</span></div> </div> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-e31c49e elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="e31c49e" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-06fb942" data-id="06fb942" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-9fafc8f elementor-widget elementor-widget-text-editor" data-id="9fafc8f" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h2>Burnaby SEO</h2> <p>From the tranquility of Burnaby Lake to the breathtaking view at the summit of Burnaby Mountain, it’s easy to see why people keep travelling to Burnaby, whether it’s as tourists or to become residents of the City.</p> <p style="font-size: 15px;">But this isn’t a tourism pitch. You know Burnaby is beautiful – you also know that the City is a great place to do business. You want to turn those residents and tourists into paying customers.</p> <p style="font-size: 15px;">There’s stiff competition for the money to be won in Burnaby. The population keeps growing, and the city’s blooming reputation as a tech hub is attracting a highly educated, highly competitive workforce. To stand out from the crowd and win business, you need a way to cut through all the noise. A way to cut through advertisements being blasted around the whole of Metro Vancouver. A way to target the people who are actively searching for the kinds of products and services you provide.</p> <p>You need <a href="/canada-seo/">SEO in Canada</a>.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3c2694d elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3c2694d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-da26238" data-id="da26238" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-1ec02f2 elementor-widget elementor-widget-text-editor" data-id="1ec02f2" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h2>What is SEO?</h2> <p style="font-size: 15px;">Search engine optimization (SEO) is all about getting your business to perform well in search engines. We can break down how search engines work into two core steps:</p> <ol style="font-size: 15px;"> <li class="mb-0">The user submits a query into the search engine.</li> <li class="mb-0">The search engine finds relevant results for that query, and populates the search engine results pages (SERPs) with those results, with the pages the search engine deems most relevant at the top of the first page.</li> </ol> <p style="font-size: 15px;">SEO, then, is all about figuring out which queries (what we call keywords) are most relevant to your business, then getting your website as close to the top of the SERPs as possible for those keywords.</p> <h3>A targeted approach</h3> <p style="font-size: 15px;">This makes SEO a targeted approach – the clients we’re going to bring to your door are people who are actively looking up terms that are relevant to your business. Oftentimes, these terms will be what we call “SiLs” – service-in-location searches.</p> <p style="font-size: 15px;">Imagine, for example, you have a store that specializes in hiking boots – a search for “hiking boots in Burnaby” is one you’d absolutely want to come up first for. What’s more, by popping up first in the results, it makes it less likely that the user will go to your competitor.</p> <p style="font-size: 15px;">In other words, SEO allows you to play both offence and defence, all while targeting the most valuable clients.</p> <h3>Modern techniques for a modern city</h3> <p style="font-size: 15px;">The average age in Burnaby is around 40 – that means there are a lot of Millennials and Zoomers in the city who primarily access information online. Moreover, Burnaby has a very highly educated population – we’re talking about a group of tech-savvy people, here.</p> <p style="font-size: 15px;">SEO holistically boosts your entire online presence – it’s not surprising that what Google and other search engines really care about is how relevant and well-built your website is. So, while SEO’s goal is always to boost your ranking for relevant keywords, we’ll do that by improving everything that you do online.</p> <p style="font-size: 15px;">For a city filled with tech companies and a population hungry for information, SEO is absolutely perfect.</p> <p style="font-size: 15px;">We’re going to work with you to make your website the best it can be – to create content that helps search engine users answer their queries. Their first experience with you will be a positive one – they had questions, and you provided the answers. They’ll navigate your website and find that it’s easy to use – all the pages loading quickly, and all of the information relevant and timely.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3a3ae1a elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3a3ae1a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1ebf73b" data-id="1ebf73b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d100bc3 elementor-widget elementor-widget-image" data-id="d100bc3" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img title="serp" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="mobile search results" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/serp-q2neu00cm1glvidexcjn2apuyxvnwzv743j16xtfn4.jpg" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/serp-q2neu00cm1glvidexcjn2apuyxvnwzv743j16xtfn4.jpg" title="serp" alt="mobile search results" /></noscript></div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8c60655" data-id="8c60655" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-aa96807 elementor-widget elementor-widget-heading" data-id="aa96807" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Why SEO is right for Burnaby</h2> </div> </div> <div class="elementor-element elementor-element-66da008 elementor-widget elementor-widget-text-editor" data-id="66da008" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Honestly, SEO is a really good idea for any city with a lot of Internet users. There are, however, some traits unique to Burnaby that make it particularly well-suited to a certain suite of SEO techniques.</p> <p style="font-size: 15px;">There’s a surprising number of magicians on the First Rank team (that’s not a euphemism for “technical magic” – I mean, literal magicians). While a lot of magic is about sleight-of-hand, it can be just as impressive to put your cards face up on the table – when you see all the effort and thought that goes into a trick, it can blow your mind all over again.</p> <p style="font-size: 15px;">So we’re going to put our cards on the table and tell you about some of our tactics for SEO in the City of Burnaby:</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-70b22e4 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="70b22e4" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3c60d3b" data-id="3c60d3b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-9166985 elementor-widget elementor-widget-text-editor" data-id="9166985" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3>Community matters</h3> <p style="font-size: 15px;">The first thing to keep in mind is that Burnaby is a fairly densely populated city – there are hundreds of thousands of people who we can attract to your business using SEO. For that reason, it’s a good idea to cast both wide and narrow nets.</p> <p style="font-size: 15px;">Instead of targeting all of Burnaby with pages about “Hiking boots in Burnaby”, we can instead target neighbourhoods. Someone in Burnaby Heights doesn’t just want to know where they can find hiking boots in Burnaby if it means they’ll have to travel all the way over to Sullivan Heights.</p> <p style="font-size: 15px;">By instead targeting those neighbourhoods individually (especially if you have multiple locations), we can encourage more traffic from people who want to find a store that sells hiking boots as close to them as possible.</p> <p style="font-size: 15px;">Breaking up Burnaby into smaller segments allows you to rank better for location-specific keywords – in turn, those extra clicks will lead to your whole site ranking better for Burnaby-related searches. Eventually, whether people are looking Burnaby-wide or just in Brentwood for your services, you’ll pop up near (or at) the top.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-49d950a" data-id="49d950a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2720ead elementor-widget elementor-widget-image" data-id="2720ead" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img title="Working From Home Is Now More Important Than Ever" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="Working From Home Is Now More Important Than Ever" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/Working-From-Home-Is-Now-More-Important-Than-Ever-q2nctuwa2spcsx5v6nxg7039nbgi5agu710g7es774.jpg" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/Working-From-Home-Is-Now-More-Important-Than-Ever-q2nctuwa2spcsx5v6nxg7039nbgi5agu710g7es774.jpg" title="Working From Home Is Now More Important Than Ever" alt="Working From Home Is Now More Important Than Ever" /></noscript></div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-a729c1b elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a729c1b" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4abf243" data-id="4abf243" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-55416ef elementor-widget elementor-widget-image" data-id="55416ef" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img title="5-seo-tips-for-vancouver-real-estate-professionals" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="5-seo-tips-for-vancouver-real-estate-professionals" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/5SEOTipsForVancouverRealEstateProfessionals-q2nddxq62e6ut1zwxudjyfoqgmhrkj6faeou970ga8.jpg" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/5SEOTipsForVancouverRealEstateProfessionals-q2nddxq62e6ut1zwxudjyfoqgmhrkj6faeou970ga8.jpg" title="5-seo-tips-for-vancouver-real-estate-professionals" alt="5-seo-tips-for-vancouver-real-estate-professionals" /></noscript></div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d788acc" data-id="d788acc" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-f904262 elementor-widget elementor-widget-text-editor" data-id="f904262" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3>Reach the Metro</h3> <p style="font-size: 15px;">Of course, one of the advantages to living in Burnaby is that you have access to customers from all around the Vancouver Metro. We can target those clients, too.</p> <p style="font-size: 15px;">For example, a business with a location in Eastburn could easily attract clients from New Westminster – especially from neighbourhoods like Glenbrooke North. SEO grants your business the ability to target neighbourhoods in a very granular fashion like this. You can easily see how the same logic could apply to a business in Sullivan Heights wanting to sell to neighbourhoods in Coquitlam, like Burquitlam.</p> <p style="font-size: 15px;">As your rank and reputation continue to grow, you can target more and more different neighbourhoods and cities in the Metro. Of course, exactly what tactics you’ll deploy will depend on your industry and the areas you serve – but in the world of SEO, the room for expansion is always there.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4d8ccd2 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4d8ccd2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d22932a" data-id="d22932a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-179375c elementor-widget elementor-widget-text-editor" data-id="179375c" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3>Cut through the noise</h3> <p style="font-size: 15px;">We’ve already talked about what a competitive space Burnaby is – that’s, in part, a consequence of all the other important, business-friendly cities in the area. When you’re competing with giant corporations who headquarter their business in the Metro, it can be hard to find a voice in traditional media.</p> <p style="font-size: 15px;">SEO is the cornerstone of any digital marketing strategy because you don’t need to compete for attention with everyone else – you just need to compete on the SERPs. The customers who are looking up relevant keywords are already interested in what you have to offer, so it’s even easier to sell them what you’ve got – as long as you’re popping up before your competition in the results.</p> <h3>Bring everyone into the fold</h3> <p style="font-size: 15px;">And honestly? Traditional marketing isn’t all it’s cracked up to be. It has its uses – it’s really good at changing attitudes. But most small and medium-sized businesses don’t have the brand reach for changed attitudes to matter – you want to change behaviours.</p> <p style="font-size: 15px;">What’s more, there are a lot of people in Burnaby who are not tapped into traditional media. They’re not watching cable and listening to the radio – they’re using the Internet to find what they need. That might be because they’re newly immigrated – over 50% of the city is populated by recent immigrants, after all. It might also be because they’re young.</p> And, really, think about how you found this page – it was through Google, wasn’t it? Digital marketing is incredibly effective.</div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f9e9824" data-id="f9e9824" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-0b49132 elementor-widget elementor-widget-image" data-id="0b49132" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"><img title="seo-personal-touch" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="group of SEOs" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/seo-personal-touch-q2neu1w0zpj6iqaomdcw7a8s5pmece2nscu05hqnao.jpg" /><noscript><img decoding="async" src="https://firstrank.ca/wp-content/uploads/elementor/thumbs/seo-personal-touch-q2neu1w0zpj6iqaomdcw7a8s5pmece2nscu05hqnao.jpg" title="seo-personal-touch" alt="group of SEOs" /></noscript></div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-d76802c elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="d76802c" data-element_type="section" data-settings="{"background_background":"gradient"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fbe1919" data-id="fbe1919" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-e60e67d elementor-widget elementor-widget-text-editor" data-id="e60e67d" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h2 class="text-center">Why First Rank?</h2> <p class="text-center">So, you know what SEO is, and you know why it’s so effective for businesses in Burnaby. You might also know that there are a lot of SEO companies out there – so why choose ours?</p> <p class="text-center">Well, for starters…</p> </div> </div> <div class="elementor-element elementor-element-9f781d6 elementor-view-default elementor-widget elementor-widget-icon" data-id="9f781d6" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> </div> </div> </div> </div> <div class="elementor-element elementor-element-cc29cc7 elementor-widget elementor-widget-text-editor" data-id="cc29cc7" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3>We have a strategy for Burnaby</h3> <p style="font-size: 15px;">Everything a magician does, they do with intent – there are no wasted movements. There’s a reason we laid our cards on the table and told you some of the tactics that make SEO effective for Burnaby.</p> <p style="font-size: 15px;">We want you to know that we have strategies specifically designed for Burnaby. We have strategies specifically designed for every major Canadian city.</p> <p style="font-size: 15px;">Why? Because SEO isn’t a one-size-fits-all solution. Our strategies don’t just vary from city to city – they vary from business to business. That’s why you won’t find a generic pricing matrix on our site – our plans are custom-built to fit your needs.</p> <p style="font-size: 15px;">Look, for most small and medium businesses, SEO is a local game – you want customers to come in the door (or at least make local delivery or service orders). Local searches on smartphones convert at an astonishing 28% rate.</p> <p style="font-size: 15px;">On the flip side, over 90% of searches never make it past the first page of Google. In fact, only 0.78% of searchers ever click something on the second page. If you want those converting customers to buy something from your business, you need to get on page 1.</p> <p style="font-size: 15px;">We’ll design a strategy to get you there. A strategy that focuses on the unique qualities of Burnaby and the people who live there.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-f8a0eb4 elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="f8a0eb4" data-element_type="section" data-settings="{"background_background":"gradient"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5567fd4" data-id="5567fd4" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2a343b3 elementor-view-default elementor-widget elementor-widget-icon" data-id="2a343b3" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> </div> </div> </div> </div> <div class="elementor-element elementor-element-bfc0143 elementor-widget elementor-widget-text-editor" data-id="bfc0143" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3 class="text-white">We’re a Canadian company</h3> <p style="font-size: 15px;">We dedicate resources to learning about every major Canadian city because it’s the best strategy. The other reason we do it?</p> <p style="font-size: 15px;">It gives us a good excuse to travel.</p> <p style="font-size: 15px;">We’re a Canadian SEO agency, and we love Canada. You won’t have to worry about transatlantic time zone changes. We love taking on Canadian clients because it means we’re able to boost other Canadian businesses. And isn’t that what we all love?</p> <p style="font-size: 15px;">Canadians helping Canadians.</p> <h3 class="text-white mt-3">We do everything in-house</h3> <p style="font-size: 15px;">SEO is a totally modern business – without the Internet, we quite obviously wouldn’t exist. That makes it very tempting to use the power of the Internet to outsource work – to writers, technical staff, project managers, and whomever else.</p> <p style="font-size: 15px;">To be frank, we think that’s a bad idea. That’s why we do everything in-house.</p> <p style="font-size: 15px;">We understand that outsourcing can make things less expensive. But we want to have tight quality controls. We want to be accountable for every decision we make – no cutting corners, and no passing the buck. If you ever have a question or concern, you’ll have direct access to the people making decisions. That’s the value of a clear managerial hierarchy – something you can only get when all your staff is in-house.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-ef9df5c elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ef9df5c" data-element_type="section" data-settings="{"background_background":"gradient"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c15763d" data-id="c15763d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-b5abae2 elementor-view-default elementor-widget elementor-widget-icon" data-id="b5abae2" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> </div> </div> </div> </div> <div class="elementor-element elementor-element-f461328 elementor-widget elementor-widget-text-editor" data-id="f461328" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3 class="text-white">We work hard – nothing more, nothing less</h3> <p style="font-size: 15px;">There are a lot of people who try to take shortcuts with SEO – not us. Stay away from <a href="https://firstrank.ca/disavowing-toxic-links-how-to-protect-your-site-from-negative-seo-attacks-black-hat-tactics/">black hat SEOs</a> who promise you a certain ranking by a certain time. Stay away from SEOs who use shady tactics in order to get you to the top quickly.</p> <p style="font-size: 15px;">These strategies aren’t sustainable. What’s worse, engaging in them can seriously hurt your search results – Google might even remove your site from their service. They don’t like shady tactics – they like honest work.</p> <p style="font-size: 15px;">That’s what we provide. SEO takes a lot of time and effort, but the end result is a holistically improved website that consistently ranks well for relevant keywords. It improves your results in search engines, it improves user experience, and it leads to higher conversion rates.</p> <p style="font-size: 15px;">Hard work and experience. That’s all there is to it. Even though we’ve got a few tricks up our sleeve, they all come down to elbow grease.</p> <p style="font-size: 15px;">But what, exactly, are we working so hard at? Let’s take a peek behind the curtain:</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-ca9fe3e elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ca9fe3e" data-element_type="section" data-settings="{"background_background":"gradient"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64ee286" data-id="64ee286" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-fd683ea elementor-widget elementor-widget-text-editor" data-id="fd683ea" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h2 class="text-center">How we do it</h2> <p class="text-center">Google, its users, and your business all want the same thing: a website that provides relevant content and a positive experience to the people who land on it. That takes a lot more work than you might think at first. Here’s how we do it:</p> </div> </div> <div class="elementor-element elementor-element-ccbf46a elementor-view-default elementor-widget elementor-widget-icon" data-id="ccbf46a" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> </div> </div> </div> </div> <div class="elementor-element elementor-element-e72f03a elementor-widget elementor-widget-text-editor" data-id="e72f03a" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3>We choose our words carefully</h3> <p style="font-size: 15px;">The first step to any SEO strategy is to find the right keywords to target. We’ve already touched on this briefly with our hypothetical hiking boots store: queries like “Hiking boots in Burnaby” are obviously a great starting point.</p> <p style="font-size: 15px;">Keywords have, broadly speaking, four qualities:</p> <ul style="font-size: 15px;"> <li class="mb-0">Relevance. “Burgers in Edmonton” won’t be a relevant search for our hiking boot business, so we wouldn’t target it. “Best places to hike near Burnaby”, on the other hand, is a great fit.</li> <li class="mb-0">Popularity. “Best places to hike near Burnaby” isn’t that popular of a query – there are quite a number of searches, on the other hand, for “Burnaby hiking trails”. The more popular a keyword is, the better.</li> <li class="mb-0">Competition. This is usually directly correlated with popularity – if a keyword is very popular, you’ll have a lot of competition for it. Holy Grail keywords are those with high popularity and low competition (so long, of course, as they’re relevant).</li> <li class="mb-0">Intent. This describes what a user wants when they look for a keyword – someone looking up “Burnaby hiking trails” has what we would call informational intent – they want to learn more about hiking in and around Burnaby. Someone looking up “hiking boots Burnaby”, on the other hand, probably has commercial intent – they’re in the market for hiking boots. Informational intent is great for top-of-funnel brand awareness and general SEO boosting, while commercial intent is great for converting searches into sales.</li> </ul> <p style="font-size: 15px;">We take a look at these qualities in every keyword we consider targeting – exactly which factors will be the most important varies substantially based on your business and what your primary SEO-related goals are.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-2d08753 elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2d08753" data-element_type="section" data-settings="{"background_background":"gradient"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-844e87f" data-id="844e87f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-cb6b06c elementor-view-default elementor-widget elementor-widget-icon" data-id="cb6b06c" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> </div> </div> </div> </div> <div class="elementor-element elementor-element-accb7dc elementor-widget elementor-widget-text-editor" data-id="accb7dc" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3 class="mt-3 text-white">We craft compelling content</h3> <p style="font-size: 15px;">Once we’ve figured out what keywords we want to target, we need to create content that matches those keywords. Our hiking boot business, for example, might do well with a piece of content <a href="https://firstrank.ca/title-tags-for-burnaby-businesses/" data-wpil-monitor-id="21">titled</a> “Top 10 Places to Hike near Burnaby”.</p> <p style="font-size: 15px;">Content can take a wide variety of forms, from product pages (to attract commercial intent queries) to blogs (for informational queries, though we’ll always include some form of CTA). Videos, infographics – whatever we think is going to move the needle for your company, that’s what we’ll create. We make sure our content outdoes the content created by your competitors – getting clicks and sustained attention is one of the best ways of boosting your rank.</p> <h3 class="text-white mt-3">We reach out to the people who matter</h3> <p style="font-size: 15px;">Here’s a well-known secret in the SEO world – even if your website has the best content on the Internet for a given query, it doesn’t mean anything if no one is linking to it. In order to compete in the SERPs, you need friends in high places.</p> <p style="font-size: 15px;">You need people to link to your content.</p> <p style="font-size: 15px;">This is called off-page SEO, and estimates say it’s worth 50% or more of your total rank.</p> <p style="font-size: 15px;">Off-page is incredibly important. You can’t, however, just grab links from any website – you need links from websites that are:</p> <ul style="font-size: 15px;"> <li class="mb-0">Seen as trustworthy by Google (in the SEO world, this is called a page or site’s authority)</li> <li class="mb-0">Relevant to your industry</li> <li class="mb-0">Relevant to your location (Burnaby, Metro Vancouver, etc.)</li> </ul> <p style="font-size: 15px;">We use a number of techniques to get relevant, high authority sites to link to yours. The best way of going about this? Craft the content we just talked about, then let other websites know that you’ve got the best content about a particular topic on the Internet.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-9a61ec1 elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="9a61ec1" data-element_type="section" data-settings="{"background_background":"gradient"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c9106cd" data-id="c9106cd" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2fad7ef elementor-view-default elementor-widget elementor-widget-icon" data-id="2fad7ef" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> </div> </div> </div> </div> <div class="elementor-element elementor-element-990c34f elementor-widget elementor-widget-text-editor" data-id="990c34f" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <h3 class="text-white">We give your website a tune-up</h3> <p style="font-size: 15px;">Neglect the back-end of your website at your own peril. Search engines care more and more about user experience on a site – how quickly pages load, how easy it is to interact with them, and how annoying your pop-ups are, can play a major role in how well your site ranks.</p> <p style="font-size: 15px;">There are a lot of technical, behind-the-scenes ameliorations we give your website, from improving your site navigation and site structure to using specific tags to guide the behaviour of the bots who crawl your site on Google’s behalf. We could go on for hours about technical optimization – heck, we could go on for hours about <a href="https://firstrank.ca/core-web-vitals-guide/">Core Web Vitals</a> alone – but we don’t want to get too nerdy here.</p> <p style="font-size: 15px;">All you really need to know is that we’ll improve user experience on your site in many ways – loading speeds, navigation, and the like.</p> <p style="font-size: 15px;">These improvements will make both people and bots happier. Finally, harmony between human and machine…</p> <h3 class="text-white mt-3">We help you handle reviews</h3> <p style="font-size: 15px;">As far as we can tell, reputation has been a capricious thing since the dawn of time. You can do all the good you want in the world, but if one very loud person claims otherwise, complete strangers start to shun your business.</p> <p style="font-size: 15px;">It’s unfair, but it’s true. Fortunately, in our modern age, most people go to Google and other sites to see the reputation of a business. They see it through review scores.</p> <p style="font-size: 15px;">Now, there are two good reasons to care about reviews: positive reviews bring in more customers, and constant reviews tell Google that your business is active. That means we want:</p> <ul> <li class="mb-0">A large number of total reviews</li> <li class="mb-0">New reviews coming in all the time</li> <li class="mb-0">Positive reviews</li> </ul> <p style="font-size: 15px;">For these reasons, we’ve created our own in-house review management software. It allows you to encourage customers to leave reviews, all while empowering you to handle customer complaints offline – without them ever posting a negative review.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-70177c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="70177c5" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ac64c09" data-id="ac64c09" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-65e776a elementor-widget elementor-widget-heading" data-id="65e776a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">No tricks - but it works like magic</h2> </div> </div> <div class="elementor-element elementor-element-f0f8ad0 elementor-widget elementor-widget-text-editor" data-id="f0f8ad0" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p class="text-center">Now you know what we do. You know how it can help you. We want to do business with you.</p> <p class="text-center">We don’t just take anyone. We only take clients if we’re sure we can provide them with a positive ROI. We aim for an ROI above 100% – we’ve had clients with 200%-500% ROI. If you’re the right fit, you could be one of them</p> <p class="text-center">So go to our home page, and <a href="https://firstrank.ca/"> use our audit tool</a>. We’ll send you detailed information about how we can beat out your competitors to get you higher in the SERPs.</p> <p class="text-center">But the audit is just the beginning. Speak to our experts today – we’re excited to talk to you. We’re excited about SEO in Burnaby.</p> <p class="text-center">We’re First Rank, and we’re here to grow your business</p> </div> </div> <div class="elementor-element elementor-element-e45ac34 elementor-align-center book-strategy-wrapper elementor-widget elementor-widget-button" data-id="e45ac34" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"><a class="btn elementor-button book-strategy-cta btn-primary" href="#"> Speak with an expert </a></div> </div> <div class="elementor-element elementor-element-ccd4299 elementor-widget elementor-widget-spacer" data-id="ccd4299" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4d8bdb2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4d8bdb2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a462cf" data-id="1a462cf" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-1bb61c9 elementor-widget elementor-widget-html" data-id="1bb61c9" data-element_type="widget" data-widget_type="html.default"> <div class="elementor-widget-container"><iframe style="border: 0;" src="https://www.google.com/maps/embed?pb=!1m18!1m12!1m3!1d83357.32030291118!2d-123.0282088978505!3d49.24007685835926!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x548677a8219c8373%3A0xdd0a72738752b169!2sBurnaby%2C%20BC!5e0!3m2!1sen!2sca!4v1639764062833!5m2!1sen!2sca" width="400" height="300" allowfullscreen="allowfullscreen" loading="lazy"></iframe></div> </div> </div> </div> </div> </section> </div> </div> </div> </article> </main></div> </div> <div class=""> <div class="elementor elementor-453" data-elementor-type="section" data-elementor-id="453" data-elementor-settings="[]"> <div class="elementor-section-wrap"> <section class="elementor-section elementor-top-section elementor-element elementor-element-43669d3b elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="43669d3b" data-element_type="section" data-settings="{"background_background":"gradient","stretch_section":"section-stretched"}"> <div class="elementor-container elementor-column-gap-wider"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6103e2e8" data-id="6103e2e8" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-8061252 no-toc elementor-widget elementor-widget-heading" data-id="8061252" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Contact Us</h2> </div> </div> <div class="elementor-element elementor-element-67ff4c64 elementor-widget elementor-widget-text-editor" data-id="67ff4c64" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container">Please call <a style="color: #ffffff;" href="tel:(204) 272-7265">(204) 272-7265</a> or fill out the form below and we’ll get back to you within 24 hours. Also, make sure to follow us on social media</div> </div> <div class="elementor-element elementor-element-32605cc elementor-icon-list--layout-inline elementor-widget elementor-widget-fr-icon-list" data-id="32605cc" data-element_type="widget" data-widget_type="fr-icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item"><span class="elementor-icon-list-icon"> <img class="attachment-medium size-medium" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="bbb logo" width="132" height="50" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2020/03/BBB-копия-1.png.webp" /><noscript><img width="132" height="50" src="https://firstrank.ca/wp-content/uploads/2020/03/BBB-копия-1.png.webp" class="attachment-medium size-medium" alt="bbb logo" decoding="async" /></noscript></span></li> <li class="elementor-icon-list-item"><span 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field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_4_1"><label class="gfield_label gform-field-label" for="input_4_1">Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class="ginput_container ginput_container_text"><input id="input_4_1" class="medium" name="input_1" type="text" value="" aria-required="true" aria-invalid="false" /></div> </li> <li id="field_4_2" class="gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_4_2"><label class="gfield_label gform-field-label" for="input_4_2">Email<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class="ginput_container ginput_container_email"><input id="input_4_2" class="medium" 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id="input_4_4" class="medium" name="input_4" type="tel" value="" aria-required="true" aria-invalid="false" /></div> </li> <li id="field_4_5" class="gfield gfield--type-textarea field-large gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_4_5"><label class="gfield_label gform-field-label" for="input_4_5">Message<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class="ginput_container ginput_container_textarea"><textarea id="input_4_5" class="textarea medium" cols="50" name="input_5" rows="10" aria-required="true" aria-invalid="false"></textarea></div> </li> <li id="field_4_7" class="gfield gfield--type-captcha field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_4_7"><label class="gfield_label gform-field-label 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value="form_id=4&title=&description=&tabindex=0&theme=legacy" /> <input class="gform_hidden" name="is_submit_4" type="hidden" value="1" /> <input class="gform_hidden" name="gform_submit" type="hidden" value="4" /> <input class="gform_hidden" name="gform_unique_id" type="hidden" value="" /> <input class="gform_hidden" name="state_4" type="hidden" value="WyJbXSIsIjUyMzNiNWIwOWExOGVlMzgyN2U1OWU1YzQ3ZDNhODJjIl0=" /> <input id="gform_target_page_number_4" class="gform_hidden" name="gform_target_page_number_4" type="hidden" value="0" /> <input id="gform_source_page_number_4" class="gform_hidden" name="gform_source_page_number_4" type="hidden" value="1" /> <input name="gform_field_values" type="hidden" value="" /></div> <p class="akismet-fields-container" style="display: none !important;" data-prefix="ak_"><label>Δ<textarea cols="45" maxlength="100" name="ak_hp_textarea" rows="8"></textarea></label><input id="ak_js_2" name="ak_js" type="hidden" value="84" /> <script defer="defer" data-optimized="1"></script> </p> </form></div> <iframe id="gform_ajax_frame_4" style="display: none; width: 0px; height: 0px;" title="This iframe contains the logic required to handle Ajax powered Gravity Forms." src="about:blank" name="gform_ajax_frame_4"></iframe> <script defer="defer" type="text/javascript" data-optimized="1"></script> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-23ad1d78" data-id="23ad1d78" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-245b1804 elementor-blockquote--align-center elementor-blockquote--button-color-official elementor-widget elementor-widget-fr-blockquote" data-id="245b1804" data-element_type="widget" data-widget_type="fr-blockquote.default"> <div class="elementor-widget-container"> <div class="card fr-blockquote"> <div class="card-body"> <p class="elementor-blockquote__content">The purpose of First Rank is to help businesses generate leads from their websites. We put a focus on SEO, because we believe it is one of the most cost effective and highest converting forms of traffic generation, however traffic alone is not enough on its own to grow your business. SEO should be combined with conversion optimization, email marketing and retargeting to maximize the ROI of your advertising dollars.</p> <footer> <div class="avatar"><img class="attachment-full size-full" src="blob:https://myheritage.heritage.edu/5dfc1e21-b78f-4713-8c9c-68f3a9712760" alt="founder headshot" width="70" height="71" data-lazyloaded="1" data-src="https://firstrank.ca/wp-content/uploads/2020/03/JCT01207.png.webp" /><noscript><img width="70" height="71" src="https://firstrank.ca/wp-content/uploads/2020/03/JCT01207.png.webp" class="attachment-full size-full" alt="founder headshot" decoding="async" /></noscript></div> <cite class="elementor-blockquote__author">Jacob Kettner</cite> <span class="d-block mt-2 position">SEO Expert</span></footer></div> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> <div id="strategy-call-modal" class="modal fade bd-example-modal-lg"> <div class="modal-dialog modal-dialog-centered modal-lg"> <div class="modal-content"> 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